Programmatic & retargeting
Target audiences rather than sites and automate your campaign optimisation
Highly targeted audiences
for your campaigns
Insights from pixels
We help you install and configure pixels for each platform to build relevant, custom audiences.
Multi-source audiences
To maximise your campaigns, we use your existing audiences to create similar ones and suggest others.
Optimized campaigns
Rather than targeting a site on which 90% of traffic isn’t qualified, we only target sites when the internet user profile is relevant.
Constant testing and learning
Each audience is audited to evaluate its ROI. If it’s below our target, we exclude it.
Re-targeting and retention included
Using re-targeting, visitors that don’t convert are contacted again according to rules we establish together e.g. capping, frequency and behavioral targeting.
Purchases optimised
in real time
You no longer need to wait until the end of your campaign to measure the results and draw on the findings.
Dashboard
We configure an online dashboard showing all the results, which are updated in real-time. This enables everyone to stay sharp and work together.
No purchase contracts
Each investment can be increased, reduced or stopped at any point based on its performance. This makes you very agile and optimises your results.
ROI objectives
Initiatives are measured and optimised based on your conversions. They are evaluated in relation to the only criteria that interests us: your profit.
Automatic optimisation
By adding the rules to the platforms, we can optimise your campaigns in real-time with no human intervention. Maximum efficiency, minimum risk.
Re-targeting
Your clients know who you are but haven’t reacted as you expected? Increase engagement by defining a re-targeting strategy and adapting the message.
Our clients
They make us go beyond
We love numbers
Because they never lie
75%
of consumers react to retargeting (retargeted ads)
20%
of marketing departments now have a dedicated retargeting budget
0,7%
this is the average retargeting click rate against 0.07% for display